document.getElementById('emailing').focus();
}
return false;
}
function sendEmail(form, job) {
var error = "";
if(!form.email.value) error += " - Please enter the email address to which you would like to send this job.\n";
else if(!form.email.value.match(/^[\w\d\.\&\-_+']+@[\w\d\.\-]+[\w\d]{2,4}$/i)) error += " - Please enter an email address in the form abc@xyz.com.\n";
if(!form.your_email.value) error += " - Please enter a reply to email address.\n";
else if(!form.your_email.value.match(/^[\w\d\.\&\-_+']+@[\w\d\.\-]+[\w\d]{2,4}$/i)) error += " - Please enter an reply to email address in the form abc@xyz.com.\n";
if(error) alert("The following error(s) have occurred:\n" + error);
else {
document.getElementById('submitting').disabled = true;
document.getElementById('submitting').value = 'Sending...';
document.getElementById('cancelling').style.display = 'none';
var emailJobRequest = new getXMLHttpRequest();
emailJobRequest.open("POST", "/c/functions/emailjob.cfm?site_id=1636", true);
emailJobRequest.setRequestHeader('Content-Type', 'application/x-www-form-urlencoded');
emailJobRequest.onreadystatechange = function(){
if(emailJobRequest.readyState == 4) {
document.getElementById('submitting').disabled = false;
document.getElementById('submitting').value = 'Send Email';
document.getElementById('cancelling').style.display = '';
document.getElementById("jt_emailjob").removeChild(document.getElementById("jt_emailjob").childNodes[0]);
var newContent = document.createElement("div");
newContent.className = "jt_popupnotice";
newContent.innerHTML = '';
document.getElementById("jt_emailjob").appendChild(newContent);
document.getElementById('okay_button').focus();
}
}
emailJobRequest.send("job=" + job + "&" + formAsString(form));
}
return false;
}
Direct Response Marketing Consultant
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Research Tools:
See Location on Map 
Learn More About Location Role:Direct Response Marketing Consultant
Assignment: Marketing
Location: Louisville, KY
Are you a fit?
Do you have an understanding of developing consumer-focused advertising? Do you understand how to leverage market research, competitive intelligence and multiple marketing channels to drive direct-to-consumer sales?
Assignment Capsule
You will be responsible for developing and executing direct marketing media campaigns for Humana?s direct to consumer business line. You will be required to recommend, lead and/or collaborate with business partnerships within the organization, as well as, external business partners.
Responsibilities Include:
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Working with internal and external teams to launch a new product in the direct-to-consumer sales channel.
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Collaborates with creative department in production of direct marketing vehicles designed to engage the market segment.
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Develops initial and on-going media strategies and test plans designed to achieve direct sales goals specific to a market segment.
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Working closely with the call center leaders, developing call volume projections for planning purposes, as well as, assisting in continued discussion surrounding best practices for media execution as it applies to the call center activities.
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Working closely with the analysis team leaders to achieve accurate and thorough reporting for ease of analysis.
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Improving media campaign performance through analysis of response, conversion and sales data maximizing profitable sales to improve the profit picture.
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Maintaining a collaborative relationship with all internal and external partners to continually improve productivity across teams.
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Responsible for maintaining monthly and yearly budgets and sales goals.
Key Competencies
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Problem Solving ? Proactively identifies, evaluates and solves problems with rigorous logic and a systematic approach; looks beyond the obvious to see the root cause issues and creative solutions.
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Builds Trust ? Makes choices that are consistent with Humana?s ethical principles; is emotionally intelligent; manages self and relationships effectively through maturity, personally and in a business environment.
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Drive for Excellence ? Seeks out learning from one?s own experience, from interaction with others and transforms the learning to demonstrate measurably, improved personal performance. In this manner, they will inspire others to seek out excellence.
Qualifications:
Role Essentials
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1-3 years of experience in direct response advertising, marketing or communications
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Bachelor?s degree
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Attention to detail
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Strong time management and organizational skills
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Ability to work effectively as a team player in a fast-paced environment
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Strong excel and powerpoint skills
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Solid presentation skills (to internal and external partners)
Role Desirables
~MNST
Reporting Relationships
Reports to the Direct Response Media Strategy Manager in Direct Response Marketing.
Requisition #: 91207
Source: http://jobs.insurancesalesweb.com/c/job.cfm?site_id=1636&jb=11081571
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